In a recent interview with GameSpot, Ubisoft Creative Director Justin Farren revealed that there will be no single-player experience without multiplayer. Even going as far as to not mention a single-player mode in the traditional sense. Farren stated..
“Yeah. It’s woven into it, so the story itself will be woven into everything you do, from the time that you build your relationships with your crew until the time that you take down your first kingpin, building up your hideout, all of those things are woven into the modes that you play.
“I certainly hope that people will try to do our PVP, because we think it’s pretty compelling and it’s not a different, like Call of Duty when you play campaign and you go online, [and you get something very different]. I worked on Gears for a while and the players who play Gears multiplayer, they are different some times than the players who really invest in campaign. We want to bring those experiences closer together. For it to be a, you know, a one off campaign that’s consumed, would be a shame.”