When Christmas time comes around console makers always try to go all out to sell their consoles. This year will be no exception and Microsoft believes they will win.
Microsoft has stated to GameSpot that they expect a huge increase in the amount of Xbox One systems sold especially from people coming from the Xbox 360. Microsoft Global Marketing head Aaron Greensberg stated…
“I don’t think we’ve ever had a holiday like what we have this year where not only is Halo 5 coming, but we have Gears of War, we have Rare Replay, we have Forza 6, we have Rise of the Tomb Raider; just kind of a non-stop lineup of AAA exclusives titles. In addition to an incredible lineup of big, third-party blockbusters like Call of Duty: Black Ops III and Fallout 4 and Star Wars Battlefront. So if you’re a gamer, you’ve never really seen a holiday lineup like this before.”
Greensberg was also asked about backwards compatibility and said that’s why most who are still gaming on Xbox 360 will take the jump to Xbox One. Saying…
“There’s tens of millions of Xbox 360 fans that are out there that are still playing on Xbox 360 and they’re waiting for the right time and the right reason to migrate over to Xbox One.”
“Whether they’ve been waiting for the first true next-gen Halo with Halo 5 or if they’ve been waiting for solutions like backwards compatibility, we do expect to see a pretty massive migration this holiday of those fans. And being able to continue to get the value in the game purchase you’ve invested and take that value with you to Xbox One is the key idea behind that and we’re excited to deliver that for fans.”
“We’re going to be the only next-gen console delivering backwards compatibility, and we’re launching that on November 12, we’ll have over 100 games that basically come free of charge. If you own these titles, whether you have the disc sitting around or digitally, they’ll automatically show up in your games library and, in many cases, more than double or triple your available games to play on Xbox One. I think it’s a huge benefit. ”