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Former VP Of NASCAR Joins Riot Games

More high level executives are entering the wild world of esports as David Higdon has joined Riot Games as their new global head of communications in their esports division. Higdon previously worked as the CCO for the Ladies Professional Golf Association (LPGA) and VP of integrated marketing communications for NASCAR.

Higdon starts his new position on August 31 and will make an appearance at the North American LCS finals in September.

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